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Pitchfork’s Top 50 Music Videos of the 90s

Pitchfork’s Top 50 Music Videos of the 90s

9 Comments 08 September 2010

You guys know I love a good music list (see “11 Awesome Modern Electronic Duos” and “Best Music Vids of the Aughts“) so imagine my delight upon seeing Pitchfork’s list of the Top 50 Music Videos of the 1990s. I don’t agree with all of their choices, but it’s certainly a fun list to peruse and brings back some fond memories of the days when MTV showed at least some music videos. I think whoever had final say on the list was a big Aphex Twin fan—totally disagree with their number one choice. Below, a few of my faves.

Jamiroquai’s awesome and this video is proof. Not that complicated but it looks fantastic and sticks with you. I can’t believe this wasn’t higher on the list.


I totally forgot about the Foo Fighter’s “Big Me” video. I wasn’t that crazy about their self-titled debut album, but this video definitely made me a fan of the band. Also, Dave Grohl is amazing.


You know I can’t leave Daft Punk off of any list I make. Pitchfork points out that each group in the video corresponds to a different track in the song. I guess that’s kind of obvious now that I read it though.


Awesome, awesome video. The story is adorable. Whoever thought of having an anthropomorphic milk cartoon go searching for the young man listed as missing on its side is a genius.


The song I’m not too crazy about, but it’s a beautiful, brutal video with a stunning finale. Also, wasn’t this video banned from MTV in the US?


Along with UNKLE and Blur above, this video would complete my top three for the 90s. Great song. Classic video. The fake Fonzie looks a little bad, but it’s still hilarious. Brian Bell mouthing “I love you” to the girl is awesome. Weezer was hot right out of the gate and their joy at being signed and making their first video [correction: second video. thanks, CCap] is palpable.

There’s a bunch of other nice trips down memory lane (Radiohead’s “Just,” more Foo Fighter, Nirvana) so be sure to peep the full list.

Your Comments

9 Comments so far

  1. CCap says:

    Great choices and I totally agree – except I think that Undone (The Sweater Song) was actually Weezer’s first vid, then Buddy Holly, then Say it Ain’t So. I don’t remember how pumped they looked in Undone, but their joy was probably palpable there too. But maybe not cuz that sing isn’t as fun.

    • Brian says:

      Oh, no shit? I wasn’t a huge fan until a couple years later, like when Pinkerton came out. I just assumed this vid was first. I will add a correction.

  2. CCap says:

    btw, how much did Spike Jonze just dominate Pitchfork’s list? (as I believe he should have)

  3. Patrick says:

    Well someone has a Jonathan Glazer fixation based on the chosen ones above. Why don’t you go watch “Sexy Beast” or something.

    Good list from Pitchfork. Most of these choices are off that Director’s Label series that came out a few years back. That either means the Director’s Label series was spot on, or Pitchfork is lazy.

  4. P1 Steven says:

    BTW There are rumors out there that Beavis & Butthead might return… if so we will see more videos on MTV. Anyone miss old MTV shows? Remote control? Buzzkill?

    • P1 Steven says:

      After further review of the list I am disapointed GNR “November Rain” was not included. It was the start of EPIC big budget videos. Whant about any Aerosmith video featuring Alicia Silverstone? Or even “living on the edge”… just saying…

  5. CCap says:

    Excellent point – the early 90s are generally underrepresented, aren’t they?


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